Corporate Blogging - Blog exploring new age / new ideas in Marketing and Marcom

Friday, August 26, 2005

A nice comment from Toby at DivaMarketing

(From DivaMarketing)
Nice example from IBM's On Demand oh how to promote a company's blogger's credibility. This is the home page. If you can't see the image click on it to expand. Ibm___on_demand_thought_leader_1

Kudos to Sher Taton, the creative innovator, behind the IBM On Demand blog strategy..and a graduate of the AMA blog workshop - Blogs: Marketing Beyond the Website.



Thank you Toby for the really nice recognition about our promotion of the blog on the On Demand Business site..... Just a little "insider tip"... Be sure to take a look Sept 1 at the On Demand Business site for some new promotional treatments and without spilling the beans... the October 1 site update is really going to be "blog news".... stay tuned!

In all honestly, I'm still struggling with some limitations of the ibm.com platform that I have to work within. The platform and restrictions are currently limiting my ability to really seed and gain traction and readership for my blogs on the On Demand Business site the way that I would like but I hope to work through that as quickly as possible. Needless to say, ibm.com is a very important and valuable asset to IBM and we have to move cautiously... we can't do things that could harm the one of the company jewels.

Thanks for checking in with me.

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